Die Sendung mit der Maus

Launch: August 1999
Relaunch I: March 2001
Relaunch II: September 2008

About:
"Die Sendung mit der Maus" is one of the most successful and well-known children’s programmes on German television. (As it has now been running for over 35 years, the original viewers are now parents themselves, who watch the show again with their children).

Implementation:
The goal was to transfer the most successful children’s programme on television to the internet with a high standard of quality and entertainment value. This was designed in close collaboration with the WDR editors. Since then, we have advised the site on content, form and technical issues. We create new content every week.

The millions of visitors per month and the prizes won show the success of this work.

Both professional and public juries have awarded the internet presence of the "Sendung mit der Maus" many prizes already:

• 2003  WebSpatz
• 2002  Online prize at the 20th Prix Jeunesse 
• 2002  Website of the year at yahoo.de 
• 2001  Nomination for the Grimme Online Award 
• 2001  Online-Star
• 2001  Intermedia-globe in gold at the World Media Festival
  
• 2001  Online-Star

Technique / components:
PHP, MySQL, Javascript, Flash, OTTI 2.0,
Forum, E-Cards, Flash games, picture gallery, multi-lingual, films (streams), newsletter (HTML- und Text)

Advantage:
A website which fascinated both parents and children. Through constant analyses of the access, contents can continuously be adapted to the target group’s wishes.

Maintained several times a month.